{"id":37613,"date":"2025-03-16T13:20:13","date_gmt":"2025-03-16T17:20:13","guid":{"rendered":"https:\/\/www.boxofficepro.com\/?p=37613"},"modified":"2025-03-19T13:53:33","modified_gmt":"2025-03-19T17:53:33","slug":"weekend-box-office-novocaine-tops-slowest-frame-of-2025","status":"publish","type":"post","link":"https:\/\/www.boxofficepro.com\/weekend-box-office-novocaine-tops-slowest-frame-of-2025\/","title":{"rendered":"Weekend Box Office: NOVOCAINE Tops Slowest Frame of 2025"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-1-novocaine-paramount-pictures-new-8-7m-domestic-opening-weekend-10-5m-global-total\">1. Novocaine<br>Paramount Pictures | NEW<br>$8.7M Domestic Opening Weekend<br>$10.5M Global Total<\/h2>\n\n\n\n<p>Paramount bet big on the R-rated action comedy <em>Novocaine <\/em>and won the weekend with an estimated $8.7M on 3,365 screens for a $2,585 Per Screen Average. It also managed to best Warner Bros.&#8217; expensive sci-fi flick <em>Mickey 17<\/em>, which dropped -60% to #2 with $7.51M ($33.28M domestic\/$90.5M WW), despite that film having 3,807 screens and IMAX dominance ($1.2M this frame).<\/p>\n\n\n\n<p>Despite some parts of the country starting spring break, it was the lowest-performing weekend of the year so far at $52.6M for all titles. The box office was also over -40% behind this frame in 2024 when <em>Kung Fu Panda 4<\/em> was still killing it in its second weekend.<\/p>\n\n\n\n<p>Here&#8217;s how the 3-Day looked, including $1.75M in previews&#8230;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Friday &#8211; $3.9M<\/li>\n\n\n\n<li>Saturday &#8211; $2.89M<\/li>\n\n\n\n<li>Sunday &#8211; $1.9M<\/li>\n<\/ul>\n\n\n\n<p>Word-of-mouth bodes well for future frames, including a Rotten Tomatoes critical of 82%, an audience score of 89%, 4 out of 5 stars on PostTrak, and a \u201cB\u201d CinemaScore. Ticket buyers were male dominant at 59% to 41% female, with 55% in the 18-34 age bracket, which nicely countered the older-leaning <em>Black Bag<\/em>. This one definitely caught on at the last minute, since 74% of tickets were same day purchases as opposed to 26% purchased in advance.<\/p>\n\n\n\n<p><em>Novocaine<\/em> took in $1.8M in its first 19 international markets for a global total of $10.5M. Top 3 territories are Mexico ($607K), Korea ($154K), and Indonesia ($126K).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-3-black-bag-focus-features-new-7-5m-domestic-opening-weekend-11-76m-global-total\">3. Black Bag<br>Focus Features | NEW<br>$7.5M Domestic Opening Weekend<br>$11.76M Global Total<\/h2>\n\n\n\n<p>Focus Features&#8217; big glossy spy thriller <em>Black Bag<\/em> opened on the lower-end of industry expectations with an estimated $7.5M on 2,705 screens for a PSA of $2,773 (higher than <em>Novocaine<\/em>&#8216;s PSA). <span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\">In terms of debuts for director Steven Soderbergh, that&#8217;s on-par with the opening of his underperforming heist movie\u00a0<em>Logan Lucky<\/em>\u00a0($7.6M), but less than his last Michael Fassbender spy movie<em>\u00a0Haywire<\/em>\u00a0debuted to in 2012 ($8.4M).<\/span> It&#8217;s also more than his recent movie <em>Presence<\/em> has made total since January ($6.9M).<\/p>\n\n\n\n<p>Here&#8217;s how the 3-Day looked&#8230;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Friday &#8211; $2.78M<\/li>\n\n\n\n<li>Saturday &#8211; $2.93M<\/li>\n\n\n\n<li>Sunday &#8211; $1.79M<\/li>\n<\/ul>\n\n\n\n<p>Here&#8217;s a look at demographics&#8230;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>58% White<\/li>\n\n\n\n<li>17% Latino<\/li>\n\n\n\n<li>12% Black<\/li>\n\n\n\n<li>7% Asian<\/li>\n\n\n\n<li>5% NatAm\/Other<\/li>\n<\/ul>\n\n\n\n<p>Despite Oscar-winner Cate Blanchett being top billed, audiences were predominantly male (56% over 44% female), and as expected the olds came out in force for this one with 59% of ticket buyers in the 35+ camp. You can&#8217;t pin the underperformance on critics, who handed <em>Black Bag <\/em>a <a href=\"https:\/\/www.rottentomatoes.com\/m\/black_bag\">97% Certified Fresh score<\/a>. Public response was more middling, with an audience assessment of 71% and a &#8220;B&#8221; CinemaScore. While it would be easy to blame the low opening on marketing, this was essentially a single quadrant movie, and that older age group gets plenty of spy fare on streaming.<\/p>\n\n\n\n<p>Universal opened the movie internationally in 3,044 locations over 37 markets including France, the UK &amp; Ireland, Australia, Mexico, and Brazil where it took in $4.3M for a global total of $11.76M (above <em>Novocaine<\/em>). Top 3 markets are France ($1.15M), UK &amp; Ireland ($1.14M), and Australia ($572K). <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-other-notable-performances\">Other Notable Performances<\/h2>\n\n\n\n<p>Pinnacle Peak&#8217;s <em>The Last Supper<\/em>, a faith-based retelling of the last days of Christ, took in $2.8M on 1,575 screens for a PSA of $1,794 to place #6 on the charts. It received an &#8220;A-&#8221; CinemaScore but very few mainstream reviews. <\/p>\n\n\n\n<p>A24&#8217;s poorly-reviewed thriller Opus, starring &#8220;The Bear&#8221;&#8216;s Ayo Edebiri, tanked at #12 with an estimated $1M on 1,764 for a $574 PSA. Launching this one at the Sundance Film Festival in January left far too much time for critics to poison the well.<\/p>\n\n\n\n<p>Indie distributor Ketchup Entertainment bought WB&#8217;s <em>The Day the Earth Blew Up: A Looney Tunes Movie<\/em> and has opened it at #5 to $3.17M on 2,827 screens for a $1,121 PSA. The orphaned 2D animated movie was well-reviewed with an <a href=\"https:\/\/www.rottentomatoes.com\/m\/the_day_the_earth_blew_up_a_looney_tunes_movie\">RT 86% critical\/88%<\/a> audience score. Surprisingly, 43% of the audience was between age 25-34 while 26% was 18-24, with only 17% kids indicating it was largely nostalgic adults frequenting the picture. <\/p>\n\n\n\n<p>The #4 spot went to Marvel Studios&#8217; <em>Captain America: Brave New World<\/em> as it finally surpassed 2021&#8217;s COVID underperformer <em>Black Widow<\/em> ($183.65M domestic\/$379.75M WW), taking in $5.5M for a $185.4M domestic total and $388.6M globally. That&#8217;s only a -35% drop from last week, with the studio maintaining a 3000+ screen count at Frame 5 to help the movie go the distance. The next rung up the MCU ladder domestically would be <em>Thor: The Dark World<\/em> ($206.36M) and <em>Eternals<\/em> ($401.7M) globally. <\/p>\n\n\n\n<p>With $92.8M domestic and at least $125.6M banked WW, Dreamworks&#8217; <em>Dog Man<\/em> has now surpassed <em>Captain Underpants: The First Epic Movie <\/em>domestically ($73.9M) while just about matching the global gross ($126.4M). <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-sunday-s-studio-weekend-estimates-weekend-11-2025-total-3-day-domestic-estimates-52-672-455-40-4-vs-2024\">Sunday\u2019s Studio Weekend Estimates<br>Weekend 11 \u2013 2025<br>Total 3-Day Domestic Estimates:<br>$52,672,455 | (-40.4% vs 2024)<\/h2>\n\n\n<table dir=\"ltr\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\" data-sheets-root=\"1\" data-sheets-baot=\"1\"><colgroup> <col width=\"197\" \/> <col width=\"126\" \/> <col width=\"100\" \/> <col width=\"100\" \/> <col width=\"120\" \/> <col width=\"126\" \/> <col width=\"100\" \/> <col width=\"100\" \/> <col width=\"157\" \/><\/colgroup>\n<tbody>\n<tr>\n<td><strong>Title<\/strong><\/td>\n<td><strong>Weekend Estimate<\/strong><\/td>\n<td><strong>% Change<\/strong><\/td>\n<td><strong>Locations<\/strong><\/td>\n<td><strong>Location Change<\/strong><\/td>\n<td><strong>PSA<\/strong><\/td>\n<td><strong>Domestic Total<\/strong><\/td>\n<td><strong>Week<\/strong><\/td>\n<td><strong>Distributor<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Novocaine<\/td>\n<td>$8,700,000<\/td>\n<td>\u00a0<\/td>\n<td>3,365<\/td>\n<td>\u00a0<\/td>\n<td>$2,585<\/td>\n<td>8,700,000<\/td>\n<td>1<\/td>\n<td>Paramount Pi\u2026<\/td>\n<\/tr>\n<tr>\n<td>Mickey 17<\/td>\n<td>$7,510,000<\/td>\n<td>-60%<\/td>\n<td>3,807<\/td>\n<td>n\/c<\/td>\n<td>$1,973<\/td>\n<td>33,287,000<\/td>\n<td>2<\/td>\n<td>Warner Bros.<\/td>\n<\/tr>\n<tr>\n<td>Black Bag<\/td>\n<td>$7,500,000<\/td>\n<td>\u00a0<\/td>\n<td>2,705<\/td>\n<td>\u00a0<\/td>\n<td>$2,773<\/td>\n<td>7,500,000<\/td>\n<td>1<\/td>\n<td>Focus Features<\/td>\n<\/tr>\n<tr>\n<td>Captain America: Brave New World<\/td>\n<td>$5,479,000<\/td>\n<td>-35%<\/td>\n<td>3,250<\/td>\n<td>-$230<\/td>\n<td>$1,686<\/td>\n<td>185,396,912<\/td>\n<td>5<\/td>\n<td>Walt Disney<\/td>\n<\/tr>\n<tr>\n<td>The Day the Earth Blew Up: A Looney Tunes Movie<\/td>\n<td>$3,170,000<\/td>\n<td>\u00a0<\/td>\n<td>2,827<\/td>\n<td>\u00a0<\/td>\n<td>$1,121<\/td>\n<td>3,170,000<\/td>\n<td>14<\/td>\n<td>Ketchup Ente\u2026<\/td>\n<\/tr>\n<tr>\n<td>The Last Supper<\/td>\n<td>$2,825,000<\/td>\n<td>\u00a0<\/td>\n<td>1,575<\/td>\n<td>\u00a0<\/td>\n<td>$1,794<\/td>\n<td>2,825,000<\/td>\n<td>1<\/td>\n<td>Pinnacle Peak<\/td>\n<\/tr>\n<tr>\n<td>Paddington in Peru<\/td>\n<td>$2,775,000<\/td>\n<td>-25%<\/td>\n<td>2,489<\/td>\n<td>-$596<\/td>\n<td>$1,115<\/td>\n<td>41,318,000<\/td>\n<td>5<\/td>\n<td>Sony Pictures<\/td>\n<\/tr>\n<tr>\n<td>Dog Man<\/td>\n<td>$2,500,000<\/td>\n<td>-26%<\/td>\n<td>2,407<\/td>\n<td>-$346<\/td>\n<td>$1,039<\/td>\n<td>92,818,000<\/td>\n<td>7<\/td>\n<td>Universal<\/td>\n<\/tr>\n<tr>\n<td>The Monkey<\/td>\n<td>$2,465,000<\/td>\n<td>-37%<\/td>\n<td>2,294<\/td>\n<td>-$661<\/td>\n<td>$1,075<\/td>\n<td>35,212,016<\/td>\n<td>4<\/td>\n<td>Neon<\/td>\n<\/tr>\n<tr>\n<td>Last Breath<\/td>\n<td>$2,300,000<\/td>\n<td>-44%<\/td>\n<td>2,661<\/td>\n<td>-$429<\/td>\n<td>$864<\/td>\n<td>18,563,000<\/td>\n<td>3<\/td>\n<td>Focus Features<\/td>\n<\/tr>\n<tr>\n<td>Mufasa: The Lion King<\/td>\n<td>$1,193,000<\/td>\n<td>-28%<\/td>\n<td>1,175<\/td>\n<td>-$285<\/td>\n<td>$1,015<\/td>\n<td>252,438,475<\/td>\n<td>13<\/td>\n<td>Walt Disney<\/td>\n<\/tr>\n<tr>\n<td>Opus<\/td>\n<td>$1,013,273<\/td>\n<td>\u00a0<\/td>\n<td>1,764<\/td>\n<td>\u00a0<\/td>\n<td>$574<\/td>\n<td>1,013,273<\/td>\n<td>1<\/td>\n<td>A24<\/td>\n<\/tr>\n<tr>\n<td>Anora<\/td>\n<td>$640,000<\/td>\n<td>-64%<\/td>\n<td>1,062<\/td>\n<td>-$876<\/td>\n<td>$603<\/td>\n<td>19,909,505<\/td>\n<td>22<\/td>\n<td>Neon<\/td>\n<\/tr>\n<tr>\n<td>Rule Breakers<\/td>\n<td>$433,503<\/td>\n<td>-71%<\/td>\n<td>1,420<\/td>\n<td>-$624<\/td>\n<td>$305<\/td>\n<td>2,642,718<\/td>\n<td>2<\/td>\n<td>Angel Studios<\/td>\n<\/tr>\n<tr>\n<td>One of Them Days<\/td>\n<td>$325,000<\/td>\n<td>-55%<\/td>\n<td>625<\/td>\n<td>-$786<\/td>\n<td>$520<\/td>\n<td>49,229,000<\/td>\n<td>9<\/td>\n<td>Sony Pictures<\/td>\n<\/tr>\n<tr>\n<td>In the Lost Lands<\/td>\n<td>$222,000<\/td>\n<td>-79%<\/td>\n<td>865<\/td>\n<td>-$505<\/td>\n<td>$257<\/td>\n<td>1,744,145<\/td>\n<td>2<\/td>\n<td>Vertical Ent\u2026<\/td>\n<\/tr>\n<tr>\n<td>The Unbreakable Boy<\/td>\n<td>$205,000<\/td>\n<td>-66%<\/td>\n<td>458<\/td>\n<td>-$740<\/td>\n<td>$448<\/td>\n<td>6,242,000<\/td>\n<td>4<\/td>\n<td>Lionsgate<\/td>\n<\/tr>\n<tr>\n<td>October 8<\/td>\n<td>$190,500<\/td>\n<td>\u00a0<\/td>\n<td>127<\/td>\n<td>\u00a0<\/td>\n<td>$1,500<\/td>\n<td>190,500<\/td>\n<td>1<\/td>\n<td>Briarcliff E\u2026<\/td>\n<\/tr>\n<tr>\n<td>Heart Eyes<\/td>\n<td>$185,000<\/td>\n<td>-64%<\/td>\n<td>523<\/td>\n<td>-$685<\/td>\n<td>$354<\/td>\n<td>30,269,000<\/td>\n<td>6<\/td>\n<td>Sony Pictures<\/td>\n<\/tr>\n<tr>\n<td>Moana 2<\/td>\n<td>$161,000<\/td>\n<td>-51%<\/td>\n<td>285<\/td>\n<td>-$115<\/td>\n<td>$565<\/td>\n<td>460,233,062<\/td>\n<td>16<\/td>\n<td>Walt Disney<\/td>\n<\/tr>\n<tr>\n<td>Becoming Led Zeppelin<\/td>\n<td>$160,000<\/td>\n<td>-49%<\/td>\n<td>254<\/td>\n<td>-$163<\/td>\n<td>$630<\/td>\n<td>9,804,000<\/td>\n<td>6<\/td>\n<td>Sony Picture\u2026<\/td>\n<\/tr>\n<tr>\n<td>A Complete Unknown<\/td>\n<td>$139,000<\/td>\n<td>-62%<\/td>\n<td>220<\/td>\n<td>-$220<\/td>\n<td>$632<\/td>\n<td>74,762,924<\/td>\n<td>12<\/td>\n<td>Searchlight \u2026<\/td>\n<\/tr>\n<tr>\n<td>Sonic the Hedgehog 3<\/td>\n<td>$78,000<\/td>\n<td>-44%<\/td>\n<td>142<\/td>\n<td>-$184<\/td>\n<td>$549<\/td>\n<td>236,007,000<\/td>\n<td>13<\/td>\n<td>Paramount Pi\u2026<\/td>\n<\/tr>\n<tr>\n<td>Eephus<\/td>\n<td>$77,094<\/td>\n<td>267%<\/td>\n<td>30<\/td>\n<td>$28<\/td>\n<td>$2,570<\/td>\n<td>107,104<\/td>\n<td>2<\/td>\n<td>Music Box Films<\/td>\n<\/tr>\n<tr>\n<td>The Brutalist<\/td>\n<td>$47,267<\/td>\n<td>-70%<\/td>\n<td>43<\/td>\n<td>-$171<\/td>\n<td>$1,099<\/td>\n<td>16,249,415<\/td>\n<td>13<\/td>\n<td>A24<\/td>\n<\/tr>\n<tr>\n<td>On Becoming a Guinea Fowl<\/td>\n<td>$21,664<\/td>\n<td>1<\/td>\n<td>17<\/td>\n<td>$13<\/td>\n<td>$1,274<\/td>\n<td>42,346<\/td>\n<td>2<\/td>\n<td>A24<\/td>\n<\/tr>\n<tr>\n<td>The Actor<\/td>\n<td>$20,200<\/td>\n<td>\u00a0<\/td>\n<td>23<\/td>\n<td>\u00a0<\/td>\n<td>$878<\/td>\n<td>20,200<\/td>\n<td>1<\/td>\n<td>Neon<\/td>\n<\/tr>\n<tr>\n<td>Brothers After War<\/td>\n<td>$1,270<\/td>\n<td>-90%<\/td>\n<td>7<\/td>\n<td>-$19<\/td>\n<td>$181<\/td>\n<td>166,273<\/td>\n<td>3<\/td>\n<td>SDG Releasing<\/td>\n<\/tr>\n<\/tbody>\n<\/table>","protected":false},"excerpt":{"rendered":"<p>1. NovocaineParamount Pictures | NEW$8.7M Domestic Opening Weekend$10.5M Global Total Paramount bet big on the R-rated action comedy Novocaine and won the weekend with an estimated $8.7M on 3,365 screens for a $2,585 Per Screen Average. It also managed to best Warner Bros.&#8217; expensive sci-fi flick Mickey 17, which dropped -60% to #2 with $7.51M [&hellip;]<\/p>\n","protected":false},"author":34,"featured_media":37617,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[24],"tags":[5694],"class_list":["post-37613","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-newsanalysis","tag-novocaine"],"apple_news_notices":[],"_links":{"self":[{"href":"https:\/\/www.boxofficepro.com\/wp-json\/wp\/v2\/posts\/37613","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.boxofficepro.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.boxofficepro.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.boxofficepro.com\/wp-json\/wp\/v2\/users\/34"}],"replies":[{"embeddable":true,"href":"https:\/\/www.boxofficepro.com\/wp-json\/wp\/v2\/comments?post=37613"}],"version-history":[{"count":0,"href":"https:\/\/www.boxofficepro.com\/wp-json\/wp\/v2\/posts\/37613\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.boxofficepro.com\/wp-json\/wp\/v2\/media\/37617"}],"wp:attachment":[{"href":"https:\/\/www.boxofficepro.com\/wp-json\/wp\/v2\/media?parent=37613"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.boxofficepro.com\/wp-json\/wp\/v2\/categories?post=37613"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.boxofficepro.com\/wp-json\/wp\/v2\/tags?post=37613"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}